If I take a look on the current development of different software sectors, I sometimes think about the future of Microsoft. If you take a little closer look on the latest
post-alpha well tested releases, you may understand why Yahoo is now to be accquired:
- Windows Vista: You have to decide yourself whether you like it from the optical point of view, technically I can provide this example. That this is not just a single case, but even has already been noticed by some bigger companies, is written everywhere.
There also seems to be a giant Mac wave out there, reaching some of my friends, colleagues, class mates and family members.
- Internet Explorer 7: Firefox has reached almost a third of market share and since Safari has been released for PC, it’s market share is growing continuously. There were no remarkable break throughs in this, so: where’s the innovation?! Thus, they don’t need to wonder why IE is rapidly loosing market shares.
- Zune: I think, due to the giant market penetration, I don’t need to say more than “Ipod”, do I?
- LiveSearch, Hotmail, Virtual Earth: Again, it’s all discussed with a single word: Google. The internet search, Gmail and Services like Google Earth, Maps and Calendar are definitly challenging products for competitors to keep at.
- Xbox: One of the few possibly successful products of the last time – until the release of the PS3…
- Windows Mobile: Have you ever had an Iphone in your hands and played around with it? If so, this question is surely answered and if not, go to your favourite dealer and try it out
- Office: This is the only Microsoft product, I would give a good rating to. There are still too few high quality alternatives out there. Don’t get me wrong, personally, I use NeoOffice, but there’s definitely something more development to be done by the competitors (Apple or OpenOffice). Only exception is Apple Keynote, which I use for presentations (instead of PowerPoint).
My conclusion: Instead of enduring technology copying, MS should definitely invent something completely new or at least by a promising company. Instead of spreading the product sprectrum, they should focus on the things they are good at and try to improve quality there.
Of course, I need to dig a little deeper and ask myself what should be acchieved the hostile takeover of Yahoo? Mail clients? search engine know how? I don’t know, but I hope the strategists of Microsoft do. I think there will be some smaller companies in the future which evolved out of the fall of the giant. Those successful parts, like Office, still have potential and are not that out of favour with the users like IE oder Vista.